Christopher Daramola

Digital Marketing Manager

Lagos, NG.

About

Highly analytical Digital Marketing Manager with over 5 years of experience driving measurable results across SEO, paid social, and content strategies. Proven ability to boost website traffic by 80%, increase engagement by 65%, and optimize digital experiences for significant ROI. Adept at leveraging data from Google Analytics 4 to inform strategy, enhance performance, and collaborate cross-functionally to achieve ambitious business objectives.

Work

The Institute of Strategic Human Capital Managers of Nigeria & The Chartered Institute of Strategic Human Capital Managers

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Digital Marketing Manager

Lagos, Lagos, Nigeria

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Summary

Currently leading digital marketing initiatives and executing SEO strategies to significantly boost online presence and engagement for a dual-institute organization.

Highlights

Spearheaded SEO strategies, boosting website traffic by an impressive 80% within six months, significantly enhancing organic search presence and lead generation.

Managed and optimized paid social media campaigns on Facebook, driving a 65% increase in engagement and expanding brand reach.

Developed and executed tailored content strategies for LinkedIn, enhancing professional brand visibility and fostering strategic connections.

MADEMAN ENTERTAINMENT INC.

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Freelance Digital Marketing Consultant

Remote, N/A, US

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Summary

Provided strategic digital marketing and talent representation consulting, enabling clients to expand their market presence and audience engagement.

Highlights

Developed and negotiated comprehensive contracts for artist management and talent representation, ensuring favorable terms for clients.

Provided strategic digital marketing consultation to diverse brands, advising on growth strategies across multiple platforms to enhance online presence and audience connection.

Jumia

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Website and Content Manager

Lagos, Lagos, Nigeria

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Summary

Managed website content and vendor relations, optimizing product listings to significantly improve online visibility and sales performance.

Highlights

Managed end-to-end content development and website operations for vendors across Jumia and Konga, ensuring high-quality product listings.

Implemented optimization strategies for product visibility, directly enhancing vendor sales performance on major e-commerce platforms.

Collaborated with cross-functional teams to streamline content workflows and improve overall site functionality.

ideusNG

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Digital Marketing Strategist

Lagos, Lagos, Nigeria

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Summary

Developed and executed comprehensive internet campaign plans, overseeing product presentation and paid social media strategies.

Highlights

Contributed to the development and execution of a comprehensive internet campaign plan, integrating multiple digital channels.

Orchestrated product photo shoots and managed product uploads, ensuring high-quality visual content for e-commerce platforms.

Supervised the operational functionality of the e-commerce website, enhancing user experience and site performance.

Developed and implemented paid advertising social media strategies, driving targeted reach and engagement.

Blackface Media

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Web and Social Media Manager

Lagos, Lagos, Nigeria

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Summary

Managed web and social media presence for an online radio and media platform, focusing on content strategy and audience engagement.

Highlights

Developed and implemented a comprehensive content strategy aligned with the company's vision, enhancing brand messaging and audience relevance.

Created and curated engaging digital content across web and social media platforms, significantly increasing visibility.

Managed all social media channels, fostering increased audience interaction and community growth.

Sheywa Beauty Solutions

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Branding and Social Media Strategist

Lagos, Lagos, Nigeria

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Summary

Led branding and social media initiatives, including website design and Facebook presence, to drive engagement and sustainable ROI.

Highlights

Designed and launched a brand-aligned website, establishing a strong online identity and user experience.

Developed and managed a Facebook fan page, significantly boosting the brand's social media presence and community engagement.

Implemented strategies that resulted in increased engagement, a profitable return on investment (ROI), and long-term brand sustainability.

Education

National Open University Nigeria

Lagos, Lagos, Nigeria
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Bachelor of Law (LL.B) Law Grade:

Olabisi Onabanjo University

Ogun, Ogun, Nigeria
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Diploma in Law Law Grade:

Certificates

Professional Diploma in Digital Marketing

Digital Marketing Skill Institute, UK

The Ultimate SEO Course: Beginner to Advanced SEO

Udemy

Complete Social Media Marketing Course

Udemy

Startup Digital Marketing Consulting Tool Kit

Udemy

Google Fundamentals of Digital Marketing

Google

British Council Digital Marketing Course

British Council

Website Design/Development

NIIT

Oracle Database Administrator

NIIT

Skills

Digital Marketing Strategy

SEO Optimization, Content Strategy, Social Media Strategy, Campaign Management, Email Marketing Automation, Lead Generation, Paid Advertising, Google Ads, Meta Ads, Internet Campaign Planning.

Digital Platforms & Tools

GetResponse, Mailchimp, WordPress, Shopify, Google Analytics 4, Facebook, Instagram, LinkedIn, Jumia, Konga.

Content & Creative

Content Creation, Photography, Video Editing, Blogging, Visual Branding, Storytelling, Product Photo Shoots.

Business & Analytics

Data Interpretation, Strategic Communication, Team Leadership, ROI Analysis, User Behavior Analysis, Market Research.